Google Ads Management
-Create, manage, and optimise Google Ads campaigns to drive traffic, conversions, and ROI.
– Conduct keyword research and develop effective ad copy to target our audience.
– Monitor ad performance, analyse data, and make data-driven adjustments to improve campaign effectiveness.
– Implement A/B testing to refine ad strategies for better results.
SEO Strategy
– Develop and execute SEO strategies to improve organic search rankings and visibility.
– Conduct keyword research to identify opportunities for content optimization.
– Optimize website content, meta tags, and on-page SEO factors.
– Collaborate with content creators to ensure SEO best practices are integrated into content development.
Analytics & Reporting
– Utilize Google Analytics and other SEO tools to track and report on website traffic, keyword rankings, and campaign performance.
-Provide regular reports and insights to inform decision-making and campaign adjustments.
– Identify trends and opportunities for improvement based on data analysis.
Hard skills for this role include:
– Background or experience in marketing and advertising
– Knowledge of search engine marketing and marketing automation
– Familiarity with the Google Ads platform (Excel knowledge is an added advantage)
– Ability to operate and comprehend data analytics tools
– Copywriting knowledge and experience in the marketing domain
Recommended Qualities
– Creativity and Technicality
– Open-mindedness and Attention to Detail
– Willingness to Experiment
– Years of practical experience
Hourly Range: $56.00-$57.00
Posted On: October 30, 2023 15:35 UTC
Category: SEO
Skills:WordPress, Elementor, Web Design
Skills: WordPress, Elementor, Web Design
Location Requirement: Only freelancers located in the United Kingdom may apply.
Country: United Kingdom
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