My Short Story

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Hi there, I’m Svetoslav Petkov but everybody calls me Svet. Thank you for visiting my personal website.

I’m a passionate SEO expert with over 6 years of experience in the industry focused on all things technical, on-site and off-site SEO. The majority of my experience is in agency-side and freelance SEO consulting for various of different industries. I started back in Bulgaria and worked on mainly e-commerce websites and loans.

Currently, now I’m working on a client-site as a Technical SEO Manager at Sportlight Sports Group. Because organic traffic is the main acquisition, my main goals are to improve the tech SEO understanding in the company, improve the workflow, and level up the tech SEO team.

Experience

I have experience in search engine optimisation of websites in more than 10 different markets and 3 search engines.

Currently, I’m Technical SEO Manager in Spotlight Sports Group where I provide my expertise to our own brands – PicksWise, RacingPost, MyRacing, FantasyAlarm, AS Apuestas, MyRacing, FreeSuperTips

I believe that knowledge comes from learning and experience. My strong passion for SEO and my desire to deliver excellent results are supported by a solid list of certificates.

2021 - 2023
Technical SEO Manager at Spotlight Sports Group
2019 - 2021
Senior SEO Planner at Mediacom
2018 - 2019
SEO Specialist at Webcertain
2015 - 2018
SEO Specialist at TheSEO.bg

Talks
In 2022 it was my first official talk at a conference. On 10th November 2022 in Sofia, Bulgaria I’ll be part of SERPConf. My topic was about Google News

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